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6 min read

Make a change management plan: the expert's guide to how and why

Learn why change management matters to employee morale and successful business changes

Article
7 min read

Turn the churn around: how to reduce customer churn

Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention

Article
10 min read

7 ways to build your team's communication strategy—especially when remote

There’s an insidious presence eating away at your productivity and focus every day. It’s communication debt.…

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1 min read

Customer experience: A comprehensive guide for 2024

Customer experience (CX) refers to all the interactions between a business and its customers. Learn why it's so essential and how you can improve your CX strategy.

Article
8 min read

7 ways to build customer loyalty (and why it's important)

Having strong values and providing great customer service are two of the ways businesses can strengthen bonds with customers and build customer loyalty

Article
12 min read

Soothing consumer anxieties with 'calm commerce'—a rising trend in retail

Many of us are as obsessed with optimizing every part of our lives as we are…

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7 min read

What is the CRM process? 5 key steps

The CRM tool itself is what provides the data and functionalities your team needs to execute this strategy—and ultimately turn leads into customers

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10 min read

How to increase customer engagement: 5 strategies that work

Increase customer engagement by implementing effective strategies that help you connect with your audience throughout their journey.

Article
8 min read

11 email etiquette tips for better customer emails

Make sure your message is well-received by your customers with these tips

Article
6 min read

Customer data visualization

Data visualization using charts, maps, infographics, and dashboards to convey the meaning of data. When tracking customer data, it's important to know what you're looking at in order to capitalize from your tickets, conversations, and other interactions

Article
5 min read

What is digital engagement? + Customer engagement strategies

Learn how a digital engagement strategy can help your business create better customer relationships and boost your bottom line

Article
9 min read

Striking the right balance as chief customer officer

According to the Chief Customer Officer (CCO) Council website, the first Chief Customer Officer was hired…

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

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8 min read

Customer retention: How to keep customers happy and reduce churn

Find out how to craft a customer experience that can keep existing customers happy and reduce churn

Article
11 min read

7 steps of a successful change management process

Change is hard. The goal is to support, equip, and prepare your employees for change so you don’t have to expose your customers to what’s happening behind the scenes

Article
11 min read

How to work and homeschool—advice from someone who's done it

Parents: What we are being asked to do is not humanly possible. There is a reason…

Article
1 min read

Virtual events guide for startups

Businesses and startups alike around the world are rethinking how they work and meet, as well as how they reach out to their customers.

Article
7 min read

How 'upstream leaders' can unlock the power of preventative thinking

You can imagine how stunned Ryan O’Neill, head of the Customer Experience Group at Expedia, was…

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