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1 min read
The state of your business, as told by data
Customer experience works better when it's driven by data — that's why it's important to integrate data from sales, support, and your customers. Here's how.
Article
6 min read
Why tech leaders must focus on both the customer and employee experience
Colleen Berube, CIO and SVP of Operations at Zendesk, had been on the job a little…
Article
3 min read
Is your customer support team ready this holiday season?
It’s the most wonderful time of the year — unless you’re sitting on hold with a…
Article
3 min read
Introducing stories about helpful people
When Eric Grandon discovered beekeeping, he had no idea that the bees would give him the…
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5 min read
Why you need sales process mapping to solve big-picture problems
Sales process mapping gives you a macro view of your sales strategy, so you can address and fix issues. Here’s how to use process mapping for your sales team.
Article
10 min read
10 sales performance metrics you should track every week, month, and quarter
You’re probably already tracking sales performance metrics...but are you getting good use of your data? Learn what metrics to track, and when.
Article
7 min read
The art of social listening: Tracking and acting on what your customers say about you on social media
How to gain actionable insights from social media
Article
7 min read
What is customer segmentation software? + How to pick the right tool for your business
Here's what to look for in a customer segmentation tool.
Article
19 min read
5 powerful sales strategies, examples, and best practices
Here’s a five-step approach to creating a sales strategy that attracts, converts, and retains customers.
Article
19 min read
What is conversational commerce? Examples, types, + benefits
Conversational commerce refers to how e-commerce brands and retailers use messaging and conversational technology to improve the shopping experience. Learn how to use conversational commerce to boost sales.
Article
6 min read
3 ways Zendesk Sell + ActiveCampaign benefits sales teams
96% of sales reps struggle with some stage of the sales cycle. For the majority of…
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5 min read
Choosing a customer service solution for your startup
Nearly half of startup leaders we surveyed for the Startups CX Benchmark Report 2020 said they…
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7 min read
Full-funnel tracking approach for quality lead generation
Keeping track of the sales funnel is an essential part of any sales and marketing strategy.…
Article
5 min read
Scary useful apps
Here are the newest integrations from Zendesk to help your agents provide great customer experiences—and to…
Article
12 min read
What is a chatbot? + How they work
Chatbots are AI solutions that simulate human-like conversations to deliver 24/7 support and give service teams time back for higher-value tasks.
Article
12 min read
How to create a customer experience map: Step-by-step guide
Use this guide to create a customer experience map that gives your team the insights it needs to deliver excellent CX.
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12 min read
Measuring customer experience: 6 metrics to do it right
Improve CX by regularly measuring customer experience metrics and leveraging key insights effectively.
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