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12 min read

4 principles of the consultative sales approach

Convert more leads with these key consultative sales principles.

Article
9 min read

How to build an email marketing strategy

Email is a necessary tool to attract, convert, and retain customers. Create your own email marketing strategy with our free Google Sheets template.

Article
14 min read

We signed up for 15 products - here's what we learned about sales email subject lines

Sales email subject lines are important to get right -- learn from a variety of product sales emails and what tactics were used for subject lines.

Article
19 min read

Sales motivation: 12 proven techniques to motivate your team

Sales motivation runs deeper than quotas and bonuses. Here’s how to motivate your sales team with tried-and-true strategies.

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Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
20 min read

The 42 best sales books of all time

Whether you’re a sales rep, manager, or executive, these are the best sales books for improving your skills and success rate. Add them to your list now.

Article
14 min read

How to overcome common sales objections for reps

Don’t let “no” get in the way of closing a deal. Learn how to handle common sales objections so you don’t lose a lead to something fixable.

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