Sales success
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7 min read
How to upsell: Tips and tricks from the pros
A Zendesk sales expert shares the do’s and don’ts of upselling.
Article
15 min read
The 19 sales skills every rep should master for 2024
Sales pros weigh in on the top sales skills you need to find success in the sales industry.
Article
11 min read
Customer acquisition cost formula and tips to improve your CAC
Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.
Article
23 min read
Cold calling scripts: 14 examples, templates, and tips
Cold calling scripts can help you get more leads and reach sales goals. Get tips on how to write effective scripts, and start crafting your own with our free templates that actually work.
Article
10 min read
What is personal selling? Definition and examples
Use personal selling to discover what customers really want and need from your brand, and deliver the most meaningful pitch you can.
Article
5 min read
Gross sales vs. net sales: Key differences explained
Gross sales and net sales are two metrics that offer distinct advantages when it comes to gauging revenue. Yet not many people can tell the difference.
Article
9 min read
6 proven sales techniques that’ll help you turn more leads into customers
Close more deals with these tried-and-true tactics that experienced salespeople use on the daily.
Article
12 min read
7 sales prospecting techniques you need to succeed in 2024
Sales prospecting is as important now as it’s ever been, but to resonate with post-pandemic prospects, you have to update your prospecting strategy.
Article
12 min read
6 closing sales techniques from the pros
Top sales professionals share their best tips, tricks, and techniques to help you close more sales.
Article
18 min read
The ultimate lead nurturing guide for 2024 (strategy & statistics)
Today’s consumers have plenty of options to choose from. Use smart lead nurturing strategies to ensure your brand stands out.
Article
9 min read
Convince and convert: How to make sales calls successful
Whether it’s your first one or your hundredth, sales calls can be challenging. Here's how to win customers over one conversation at a time.
Article
10 min read
What is customer advocacy? Definition and strategies
Customer advocates can be true partners for your sales and support teams. Here’s how to build a brand advocacy program and foster a loyal customer base.
Article
16 min read
The sales cycle: what is it and what are the 7 main stages?
When you understand the sales cycle, you can experience success more consistently. Learn how to make the most out of yours.
Article
21 min read
10 effective sales pitch presentation examples, templates, and tips
With these helpful examples, you can craft an engaging sales pitch to pack your pipeline with high-quality leads.
Article
15 min read
13 tips for a perfect sales presentation
Solid sales presentations are essential for pitching products and services. Here are 13 tips to arrive…
Article
7 min read
The ultimate guide to customer relationship management
Discover what customer relationship management actually is, why it’s important, how to select the best CRM…
Article
15 min read
Writing the ultimate sales representative job description [with template]
Learn how to write an effective sales rep job description and recruit the best talent for your company. Included: FREE templates and examples from the best
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