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Sales analytics

Supercharge your sales activities. Seamlessly track your conversations, opportunities, and pipeline with ease.


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Article
9 min read

Sales growth rate: Calculation + growth strategies

Learn how to calculate sales growth rate and uncover effective strategies to increase your rate and business revenue.

Article
9 min read

What is sales mix? Definition, formula, and best practices

Calculate your company’s sales mix to strategize your product distribution for the highest revenue gains.

Article
9 min read

What is sales velocity? Meaning, formula, and report

Understanding sales velocity enables your company to redefine its sales pipeline and process to increase lead conversion and revenue.

Article
11 min read

What are KPIs for sales? Sales KPIs definition and examples

Knowing the right sales KPIs allows you to set achievable goals and track your team’s productivity. Here’s your ultimate guide to KPIs for sales success.

Article
8 min read

Percentage of sales method: What it is and how to calculate it

The percentage of sales method allows you to forecast financial changes based on previous sales and spending accounts. Here's how to work through it.

Article
9 min read

Sales volume: Definition, formula, and how to increase it

Sales volume refers to the number of units sold during a specific reporting period. Knowing how to calculate sales volume gives your company a strong grasp on product movement and potential shifts.

Article
11 min read

Customer acquisition cost formula and tips to improve your CAC

Customer acquisition cost is the amount of money a business spends to gain a new customer. Here’s how to calculate this key metric, plus three ways to improve it.

Article
8 min read

What is run rate? ARR definition, formula, and examples

Sales forecasting has a good deal in common with weather forecasting, particularly in the sense that the further one projects into the future, the less reliable the predictions become.

Article
5 min read

Gross sales vs. net sales: Key differences explained

Gross sales and net sales are two metrics that offer distinct advantages when it comes to gauging revenue. Yet not many people can tell the difference.

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Article
13 min read

A simple guide to sales analytics (+ key sales metrics to watch)

Sales analytics doesn’t have to be complicated. Get the lowdown on what it means, how to do it right, and why it benefits your team.

Article
10 min read

10 sales performance metrics you should track every week, month, and quarter

You’re probably already tracking sales performance metrics...but are you getting good use of your data? Learn what metrics to track, and when.

White Paper
1 min read

2020 State of SMB Sales

In this whitepaper we take a look at what has changed for SMB sales teams in recent years, the main issues facing SMB sales teams, and the role of technology at small and mid-sized companies.

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Article
5 min read

Learn from the past and prepare for the future with monthly recurring revenue

Learn how monthly recurring revenue is calculated and how SaaS companies can leverage it to create more accurate sales forecasts and better budgets.

Article
9 min read

Total revenue formula (+ 4 metrics every sales rep should know)

Use five key formulas to help you evaluate your company’s finances.

Article
5 min read

The power of lead value in sales forecasting

Learn how to determine lead value and how it can be used to build sales forecasts that result in a more accurate impression of your future revenue.

Article
7 min read

How to leverage the exponential smoothing formula for forecasting

In this post, we’ll cut through all of the dense algebraic equations to explain what exponential smoothing is and how it’s used in sales forecasting

Article
9 min read

How to use sales psychology to increase lead conversion rates

To increase your lead conversion rate, you need to understand how consumer biases play out in…

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