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How-to guides

Customer experiences can be complicated, but your customers don’t have to know that. Read our how-to guides for actionable steps and behind-the-scenes tips for building better customer relationships.


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Your how-to guide to growing with the Zendesk Suite

In this ebook, you'll find best practices and actionable tips for small-but-mighty teams and complex organizations.

Guide to the Zendesk Marketplace

Give your customer service team a boost with pre-built apps and integrations.

Article
9 min read

How to use Facebook Messenger for customer service

Messaging has emerged as one of the most popular support channels. Here’s how (and why) you can use Facebook Messenger for customer service.

Article
8 min read

Creating an FAQ page? Here's what you need to know.

Get creative with your FAQ page to provide robust self-service options and enrich your customer experience.

Article
9 min read

The definitive guide to crafting captivating customer testimonials

Glowing testimonials from your customer will help you attract new business. From articles to podcasts to videos, these endorsements of your product or service will help you stay competitive.

1 min read

The digital tipping point: How SMBs can accelerate CX success in 2024

Companies are rapidly acquiring new technologies to reach customers and connect remote teams. Our report provides data-backed best practices to help you keep up.

1 min read

The digital tipping point: How mid-to-large-sized businesses can accelerate CX success in 2021

Companies are rapidly acquiring new technologies to reach customers and connect remote teams. Our report provides data-backed best practices to help you keep up.

Article
7 min read

Customer segmentation analysis: an actionable guide

If you’re working in customer service, then you know your customers better than anyone else at…

2 min read

How to provide great social media customer service on Instagram

Download the guide for tips on connecting with customers on Instagram.

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

1 min read

Adapting to rapid change

These days, getting customer support right is more important than ever. Smaller firms must go above…

8 min read

What is mobile experience?

Use these best practices to create a valuable, efficient, and convenient mobile experience that will keep your users engaged and loyal

1 min read

Why a good employee experience is the backbone of good customer experience

Delivering a great employee experience gives companies a leg up in executing excellent customer experiences, too.

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
9 min read

A guide to building a knowledge base (+3 best practices)

Deliver exceptional service and form deeper connections with your customers by building a knowledge base.

1 min read

Let’s get conversational: 9 ways to transform your CX with messaging

Did you know that nearly 75% of customers expect conversational experiences when interacting with brands? For…

2 min read

Conversational support made easy with Zendesk

Depending on the size of your support operations, it might seem easier to stick with a…

1 min read

Getting started with Sunshine™

If you’ve ever called a company with a question, only to be bounced to different departments…

How to grow your business through customer relationships in 2020

There are a number of generic ways to grow a small business, such as managing your…

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