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Customer relationships


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9 min read

How to choose the right partner. Technology partner, that is.

Finding the right technology partner for your business means identifying a solution that you can afford, trust, and treat as an extension to your in-house team.

Article
6 min read

“Let me tell you where I got this”—the power of the brand ambassador

If I said the words “brand ambassador” to you ten years ago, you’d probably think I…

Article
5 min read

Improve customer rapport by mirroring

Agents can work to build customer rapport by adjusting to a customer's emotional state or way of communicating.

Article
7 min read

The unexpected customer service hero—we all have one

Once upon a time, when I was in a painful and difficult marriage, the city was…

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

Article
7 min read

Don’t have kids, eat less meat, and other ways to save the world

Whose fault is it that glaciers are melting, oceans are becoming cooler and less salinated, “storms…

Article
8 min read

The thrifting trend is making garage sales kinda cool again

There are only a couple things that will get my father to stand in line alongside…

Article
17 min read

We’re not all meant to serve customers, but if you do… a Q&A with CX leader Jeff Toister

Jeff Toister knows CX... but he really knows culture. Here he talks about our responsibility to…

Article
6 min read

Begging the question, beating the straw man, and other non-sequitur nonsense

If you deal with customers, you will someday engage in customer arguments. Arguing, making your case,…

Article
8 min read

Selfish or selective? 6 ways Millennials are changing charitable giving.

Many people think of Millennials as self-centered, selfie-snapping, uber-texting, uber-riding, narcissists. Even some Millennials share this…

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
6 min read

Inside a hotel room: tips for excellent customer service

Hospitality customer service is a niche that can help every industry. From retail to technology, these…

Article
8 min read

10 ways to be a great customer and get great customer service

Being a great customer has lots of benefits, including great customer service. Here are some lessons…

Article
7 min read

The value of hospitality, no matter what industry you're in

The value of hospitality can help your business by creating more loyal customers, no matter what…

Article
8 min read

Empowering your team: kindness in customer service

Being nice plays a big part in customer service. So start empowering your teams to embark…

Article
10 min read

8 steps to creating loyal, human, customer connections

What if someone told you there was a formula for generating repeat business? That, in just…

Article
11 min read

Great expectations: why consumers demand the very best

Customers have great expectations, and those expectations transfer. A great experience with one brand or service…

Article
4 min read

What we expect in the expectation economy

We expect every brand we interact with to deliver a high-quality, seamless experience. Welcome to the…

Article
19 min read

How to turn customers into brand evangelists: a customer experience guide to the promoter economy

This Relate Leadership guide explores the role that customer service and customer experience plays in building great customer relationships and ensuring high customer satisfaction, which leads happy and loyal customers to become brand evangelists.

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