Customer experience
Expert tips for building a customer-obsessed organization.
Article
Loyalty programs: How they work, examples, and tips
Loyalty programs can encourage customers to continue purchasing from your brand. Learn why that’s important and explore examples you can emulate.
Article
What is customer experience? A comprehensive guide for 2025
Customer experience refers to all the interactions between a business and its customers. Learn why it's essential and how you can improve your CX strategy.
Article
9 min read
What is a customer portal? A complete guide
A customer portal is a hub where customers can self-serve and manage their support requests. Discover how it benefits your customers and business.
White Paper
1 min read
Better customer experiences with omnichannel engagement
Designing a support experience that enables you to have natural conversations with your customers regardless of…
Article
10 min read
Ultimate guide to customer focus in 2025
Improving your customer focus starts by deepening your understanding of what customer focus means and building an effective customer focus strategy.
Article
19 min read
11 ways to deliver good customer service
Good customer service is critical for retaining and acquiring customers. Learn how to meet and exceed customer expectations in our guide.
11 min read
9 tips for providing great social media customer service
Today’s customers expect excellent social media customer service from leading brands. Learn how to win buyers’ hearts on their favorite platforms.
Article
7 min read
12 types of customers + how to support them
Customer service isn’t one-size-fits-all. Understanding the different types of customers can help you optimize the customer experience and hit your business goals.
Article
7 min read
10 types of customer service you should know
Learn about the 10 customer service types and how you can use them to provide an outstanding customer support experience.
Make yourself heard
Join the Zendesk Experience Research Panel and help shape the future of our products.
Article
12 min read
How to deal with difficult customers: 13 tips + examples
Understanding how to deal with difficult customers is essential in customer service. Learn how to turn a challenging situation into a great customer experience.
1 min read
Customer Experience Guide
We all know that for any company to succeed, it must first and foremost focus on…
Article
11 min read
Skills-based routing: What it is + how it works + types
Use skills-based routing to streamline ticket handling and ensure customers speak to the agent best equipped to resolve their problems.
Article
5 min read
Top 10 customer experience KPIs and metrics for 2025
It can be easy to feel overwhelmed by the number of customer experience KPIs. Learn how to identify the ones most important to your company.
Article
3 min read
How to get hold music for your business
The right phone hold music keeps customers entertained while they wait for an agent. Learn how to get hold music for your business in our guide.
Article
8 min read
Support tiers: The 5 levels + how to set them up
An effective support tier structure is critical to optimize customer experience and employee retention. Learn about the five levels and how to implement them.
Article
12 min read
Customer experience strategy: A step-by-step guide
Build a customer experience strategy to consistently create positive experiences that resonate with your audience.
Article
8 min read
What is first contact resolution (FCR)? Benefits + best practices
When used judiciously, first contact resolution can help increase agent efficiency and improve your customer experience.
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