Customer engagement
Prioritizing your customers and strengthening your business are two sides of the same coin. Ask your customers what they want and need first—then find creative, insightful ways to follow through.
Latest stories
Article
6 tips for creating mobile-friendly emails
Mobile optimization is an important part of any business success strategy
Article
8 min read
How to build an email list
Knowing how to build an email list is essential before you can use one to build relationships with customers.
Article
7 min read
Turn the churn around: how to reduce customer churn
Learning what can be controlled regarding churn is how you'll recognize the predictive details to reduce defection and improve customer retention
Article
8 min read
7 ways to build customer loyalty (and why it's important)
Having strong values and providing great customer service are two of the ways businesses can strengthen bonds with customers and build customer loyalty
Article
10 min read
How to increase customer engagement: 5 strategies that work
Increase customer engagement by implementing effective strategies that help you connect with your audience throughout their journey.
Article
8 min read
11 email etiquette tips for better customer emails
Make sure your message is well-received by your customers with these tips
Article
5 min read
What is digital engagement? + Customer engagement strategies
Learn how a digital engagement strategy can help your business create better customer relationships and boost your bottom line
Article
8 min read
Customer retention: How to keep customers happy and reduce churn
Find out how to craft a customer experience that can keep existing customers happy and reduce churn
Article
3 min read
Conversations for better customer relationships
Support, sales, and marketing benefit from messaging strategies that boost customer satisfaction, retention, and engagement
Article
13 min read
A guide to customer satisfaction surveys: Top questions, examples, and templates
Asking the right customer satisfaction survey questions will provide key insights into what's working and what isn't so you can enhance the customer experience and increase retention.
White Paper
1 min read
Why (and how) small businesses should prioritize customer service
You’ve heard all the unhelpful disparities a hundred times. While some of them are true— owning…
Article
10 min read
What is customer engagement? Definition, strategies, and tips
Craft an effective customer engagement strategy to improve customer experience and build lasting relationships with your audience.
Make yourself heard
Join the Zendesk Experience Research Panel and help shape the future of our products.
White Paper
1 min read
Meeting the challenges of modern CX in financial services
Building positive, long-term customer relationships has always been important to business success, and the methods for…
White Paper
Meeting the advanced challenges of modern CX
Delivering an excellent customer experience makes your business stand out and marks your overall success. Start…
White Paper
1 min read
Meeting the challenges of CX in modern manufacturing
Years ago, to succeed as a manufacturer, it was sufficient to make high-quality products and price…
White Paper
1 min read
Meeting the advanced challenges of modern retail CX
The retail industry is undergoing a massive shift. Customers are demanding best-in-class digital and in-store experiences…
Article
12 min read
Customer relationship management: A guide
In this customer relationship management guide, Zendesk explains how CRM software can help build relationships with customers, boost engagement, and lead to better business outcomes
Subscribe to the blog
The best source of information for customer service, sales tips, guides, and industry best practices. Join us.