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Best practices

Strategies, how-tos, and ideas to inspire you.


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Article
8 min read

What is first contact resolution (FCR)? Benefits + best practices

When used judiciously, first contact resolution can help increase agent efficiency and improve your customer experience.

Article
8 min read

Ticket deflection: Enhance your self-service with AI

Boost customer satisfaction and enable your customer support agents to accomplish more with an effective ticket deflection strategy.

Article
11 min read

Ticket escalation: What it is + 8 ways to manage it

Proper ticket escalation is key to solving customer issues promptly. Learn how it works and why a dedicated escalation process is important for your business.

Article
3 min read

Multilingual customer support: What it is + 5 tips to execute

Providing multilingual support is key to casting a wide net in the marketplace and establishing a diverse, loyal customer base.

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Read the Zendesk Customer Experience Trends Report.

Article
34 min read

Top 22 customer service interview questions and answers in 2024

Our comprehensive list of the best customer service interview questions and answers can help you build a dream team of customer service representatives or prepare for your next customer service interview.

Article
8 min read

8 tips for building a thriving help center

Most customers prefer solving issues on their own, but that doesn’t mean they should be left alone. Learn some best practices for building a help center.

Article
8 min read

Customer lifetime value (CLV): What it is + how to calculate it

Customer lifetime value is how much a consumer will spend with your business over time. Learn how to calculate and increase this crucial metric in our guide.

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