Skip to main content

Best practices

Strategies, how-tos, and ideas to inspire you.


Latest stories

Article
1 min read

ChatGPT for customer service: Capabilities and limitations

Learn about the capabilities and limitations of ChatGPT for customer service and how businesses can leverage OpenAI's API.

Article
1 min read

Customer success playbook: A comprehensive guide

Customer success playbooks help align your team goals with your customers’ to drive better results and retention. Enhance your customer experience with our free success playbook templates.

Article
2 min read

Ethics of AI in CX

AI ethics act as a safeguard against biases, privacy violations, and unintended consequences that can harm others (and your business). Learn how to use AI for CX ethically.

Article
5 min read

Reach beyond: A CX Moment with Mizuno

Zendesk spoke with iconic sports equipment supplier Mizuno’s director of customer support about how improving communication between support teams led to better CX.

Report: IT leaders tackle new challenges with security, AI, and CX

Discover new insights and data from 1,200 IT leaders about AI, data privacy, and CX strategies.

Article
7 min read

Words! What are they good for?

In this Cybersecurity Awareness Month special, we take a deep dive into the top cybersecurity terms you need to know.

Article
4 min read

Say hello to September integrations

New Zendesk app integrations are here. Learn all about how these integrations can help out your sales and support teams.

Article
3 min read

Voice support is as popular as ever. Here’s the newest way to manage customer service calls

Introducing the Zendesk Voice API for seamless customer support.

Article
5 min read

7 ways CX leaders can close the AI trust gap with customers

Customers already believe in the power of AI to improve their experiences. Here's how companies can honor those expectations.

Article
12 min read

What is product-market fit? Examples and strategies to find it

Product-market fit is achieved when you find the proper market for your service or product and fulfill the needs of your target audience.

Article
2 min read

ChatGPT vs. Bard

ChatGPT and Google Bard provide similar services but work in different ways. Read on to learn the potential benefits and limitations of each tool.

Article
6 min read

The hottest integrations are here

New Zendesk app integrations are here. Learn all about how these integrations can help out your sales and support teams.

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

Article
17 min read

What is brand advocacy? (+ 8 strategies to boost referrals)

Turn the people who know your business best into brand advocates with head-turning reward programs and impressive customer service.

Article
14 min read

AI in customer service: All you need to know

Leverage AI in customer service to increase efficiency, reduce operational costs, and provide fast and personalized support at scale.

White Paper

Report: Unlocking the future of intelligent employee experience

Our annual Employee Experience Trends Report uncovers the most significant shifts in workplace dynamics.

Article

AI in the workplace: Future-proofing operations + benefits

Discover how artificial intelligence advancements and AI in the workplace are changing the type of work teams do, manage, and produce in this guide.

Article

Profit margin calculator

Equip your business with the tools you need to boost your income with our interactive profit margin calculator and guide.

Subscribe to the blog

The best source of information for customer service, sales tips, guides, and industry best practices. Join us.