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CRM marketing 101: Definition, benefits, and powerful strategies

Boost sales, customer lifetime value, and retention with CRM marketing, a strategy to personalize and automate campaign management.

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2 min read

Helping to prepare your team: Getting the most from Zendesk

We've compiled a list of our product features and ideas to help your team continue to work effectively from home

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15 min read

What is a CRM database? The ultimate guide

Understanding how to create a CRM database shouldn’t be a mystery. In this post, we break down the benefits of a CRM database and what kind of data it should store.

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16 min read

Customer relationship management software: What is a CRM database?

Customer relationship management databases can help companies of all shapes and sizes improve its long-term customer relationships

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

Article
3 min read

Fast-track lead generation with Sell + Reach

Sales reps can spend hours scouring channels like LinkedIn for potential leads to add to their pipeline. Even then, there’s no guarantee they’ll find the right contact information for the leads they do generate

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3 min read

Boost agent productivity & customer happiness with a complete view of the customer

Customers have high expectations for the speed and quality of their support, and a poorly managed omnichannel environment isn’t just frustrating for agents, it’s ultimately frustrating for customers as well

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6 min read

Customer service analytics: Types, use cases, and benefits

How customer behavior informs how companies understand, collect and process customer service analytics, leading to sharper predictions about the future and actionable roadmaps.

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10 min read

How to choose a CRM system: A step-by-step guide

A CRM can boost sales productivity and drive revenue—but only if you choose the right solution. Read our article to learn how.

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10 min read

What is customer engagement? Definition, strategies, and tips

Craft an effective customer engagement strategy to improve customer experience and build lasting relationships with your audience.

Make yourself heard

Join the Zendesk Experience Research Panel and help shape the future of our products.

Article
6 min read

How to spot a phishing attack

Phishing emails often appear normal, but it’s easy to identify warning signs if you know where to look

Article
6 min read

How online retailers are transforming the customer experience with conversational commerce

For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process

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13 min read

How messaging fosters strong connection—and how 4 brands use it

Messaging has come to play a dominant role in nearly every area of our lives—from how…

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5 min read

How data improves customer service

Data isn’t all schmaltz and talk, and more and more companies are adopting support strategies and CRM solutions where visible big data is fueling growth

1 min read

Let’s get conversational: 9 ways to transform your CX with messaging

Did you know that nearly 75% of customers expect conversational experiences when interacting with brands? For…

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1 min read

Gartner's 5 key emerging technologies and their impact on customer experience

At Zendesk, we create service-first CRM solutions that allow companies around the globe to provide innovative…

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6 min read

Integration bonanza

Work from home has us feeling isolated and stir-crazy. We hope you can nerd out and lose yourself in this month’s integration bonanza

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11 min read

A 2024 guide to live chat support

Learn best practices for live chat support, how it can help you provide better customer experience, and why it's a valuable customer service tool

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