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Article
20 min read

How to build a customer referral program in 2024 (+ templates)

Customer referral programs can help expand your audience and generate ongoing revenue. Learn how to build one and leverage our free templates today.

Article
3 min read

The future of sales is connection

Zendesk’s survey of 3,000 CRM decision-makers reveals just how important it is to connect sales organizations to critical customer information within the business.

Article
6 min read

No sweat, new integrations are in

New Zendesk app integrations are here. Learn all about how these new integrations can help out your sales and support teams.

Article
10 min read

Lead vs. prospect vs. sales opportunity: What's the difference?

The terms lead, prospect, and opportunity are often thrown around interchangeably, but they shouldn't be. This guide covers the differences, best practices, and more.

Article
6 min read

Why fintechs need to deliver superior digital customer service right now

What is digital customer service, and why does it matter to fintechs? We provide expert tips and examples for improving your CX strategy.

Article
13 min read

How to write a killer sales proposal (examples and best practices)

A successful sales proposal can make the difference between winning or losing a sale. Learn best practices for writing a proposal that helps you close more deals.

Article
10 min read

What is a sales invoice? Complete guide on how to create one

Follow this guide to learn all about sales invoices, including how they work, key elements, and steps to creating your own.

State of Sales 2022

In this report, Zendesk explores why many companies struggle to build a connected sales organization and why it’s critical to do so in the face of volatile market conditions and the dawn of conversational CRM.

Article
8 min read

What are digital sales and why are they important for business?

Learn everything you need to know about digital sales and why they are important for your business.

Article
11 min read

What does a business development representative (BDR) do?

Follow this guide to learn more about what a BDR is, what business development representatives do, and why they’re important for sales teams.

Article
10 min read

What is white space analysis? The ultimate guide to addressing unmet customer needs

Read our ultimate guide on white space analysis, its benefits, and how it can uncover new opportunities for your business today.

Article
6 min read

How ecommerce brands use conversational AI to reduce customer effort

No customer wants a simple exchange to feel difficult. Learn why ecommerce brands are looking toward conversational AI as the solution.

Meet us at the top

Read the Zendesk Customer Experience Trends Report.

Article
9 min read

Employee satisfaction: What it means and how to improve it

Customer satisfaction is downstream from employee satisfaction. Learn how prioritizing employee well-being can lead to greater engagement and performance.

Article
12 min read

What is employee experience: the essential guide for 2024

Everything you need to know to create a happy, motivated, and productive workplace.

Article
7 min read

What is customer education? The ultimate guide

Customer education empowers customers to adopt your products and reduces time to value. Learn how to start a customer education program.

Article
16 min read

Employee experience journey mapping: Full guide (+ template)

Enhance employee satisfaction and productivity with employee experience journey mapping. Try our template today.

Article
6 min read

Pride month ends, the action continues

Zendesk celebrated Pride 2022 under the theme of Love Sparks Action. Here's how we will continue to support LGBTQIA+ rights and champion diversity, equity, and inclusion for all.

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