Latest stories
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8 min read
Messaging is open for business. Are brands ready?
We’re living in the messaging era. From chatbots and voice assistants to emojis and end-to-end encryption,…
Best practices
8 min read
How to embrace new behaviors in 2021
2020 brought on a seismic shift in consumer trends, but many industries are adapting.
Best practices
6 min read
How online retailers are transforming the customer experience with conversational commerce
For e-commerce businesses, conversational messaging provides unparalleled opportunities to improve the customer experience—and sell more goods and services in the process
The new face of user groups and three reasons to consider joining
User groups offer an excellent way to build your professional profile, grow your network and further develop your leadership skills. Learn more about new user groups launching at Zendesk.
We are placing some bets on the future of customer experience
Join us at Relate to hear our five big bets on what the customer experience will look like by 2030.
2023: The year of customer service-led growth
While leaders navigate a constantly changing reality, they must keep thinking about how to drive their…
Best practices
11 min read
What is customer retention? 11 examples and strategies to retain customers
Businesses work hard to attract customers through a mix of marketing, social media and brand strategies.…
Best practices
8 min read
Feedback form examples, templates and how to write your own
Use these feedback form tips to help you hear more from your customers and improve your CX.
Best practices
12 min read
What is customer satisfaction? (And how to achieve it)
Learn the secrets to achieving, measuring and improving customer satisfaction to drive your business.
Best practices
7 min read
What is a BPO call centre and what does it do?
If your business does not have the bandwidth to handle all your inbound and outbound calls adequately, you may want to consider outsourcing. Read on to learn how a BPO call centre can step in
Best practices
15 min read
Customer experience: strategies, importance and examples
Customers have come to expect more out of companies, but who can blame them? We have…
Best practices
19 min read
Good customer service: 10 ways to deliver great customer service
What is good customer service? Be nice. Be quick. Be thorough. Your customers will thank you. And so will sales, marketing and the rest of your company.
White Paper
2 min read
2021 Gartner Magic Quadrant for the CRM Customer Engagement Centre
Get your complimentary copy of the 2021 Gartner Magic Quadrant to learn why Zendesk is recognised as a Leader.
Best practices
10 min read
12 positioning statement examples and how to write your own (free template)
Align your marketing and sales messaging with a clear positioning statement. Get inspiration for writing your own with these 10 examples.
Best practices
11 min read
30 customer success interview questions you should ask every candidate
To build the team of your dreams, ask these customer success interview questions.
Best practices
5 min read
Inbound vs outbound call centres: What is the difference?
Learn what makes an inbound call centre different from an outbound call centre and how they can benefit your business.
Best practices
10 min read
6 tips for improving your business's customer focus
Improving your customer focus starts by deepening your understanding of what customer focus means and building an effective customer focus strategy
Best practices
13 min read
11 best customer loyalty programs (+ how they work)
Loyalty programs, if executed well and with the customer at the centre, can help you retain your existing customers and build brand loyalty.
Best practices
8 min read
What is the CRM process? 5 key steps
The CRM tool itself is what provides the data and functionality required by your team to execute this strategy and ultimately turn leads into customers.
Best practices
23 min read
10 sales pitch examples that work (+ tips for writing your own)
Craft an engaging sales pitch to pack your pipeline with high-quality leads.
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