Article • 3 min read
Unlock intelligent CX alongside the best in the business
Zendesk Relate, our annual flagship conference, returns this May to San Francisco. Register to be the first to hear our big, exciting product announcements, to gain an inspiring peek into the future of CX, and hear some real-life success stories.
Last updated May 17, 2023
It’s Zendesk Relate season, arguably our most exciting time of year. Please join us May 10 for our flagship conference, where we’ll unpack all things CX, including our new OpenAI integration and the future of Zendesk AI. And if you’re in the San Francisco Bay Area and can join us in person, we have a full day of programming, including three cornerstone keynotes:
Opening keynote
Our opening keynote will be broadcast five times over the course of 24 hours to connect with our global community. It features our CEO Tom Eggemeier, who will share the vision for Zendesk as we move forward in time.
We’ll also spend some time with our CTO Adrian McDermott, who has a keen knack for peering into the future of CX. You may remember his five big bets from last year—which you can refresh and read through or watch a quick version of. From our view, his soothsaying has proved prescient, especially when it comes to the rapid advances in AI and data collection and use. In this keynote, he will revisit where we stand today and what we need to be thinking about for tomorrow before handing it over to our product leadership, who will unveil some exciting product announcements. Drumroll please…Midday keynote
We’ve been thinking a lot about what it means to be customer-obsessed, and we’ve been talking to our customers and community to learn what it means to you. How do we each define customer obsession? And more importantly, how do we deliver on it?
This keynote will feature a lively discussion that includes our Director of Community Nicole Saunders, our SVP of Global Customer Advocacy Caitlin Keohane, our SVP of Customer Success Teresa Anania and three customers who put their customers at the forefront of everything they do.
You’ll learn just how customer obsession translates into a competitive advantage—how it helps retain customers, drive loyalty, and ultimately contribute to revenue. Our customers will share how customer obsession factors into the experiences they build.Closing keynote
As part of the Zendesk Women in Leadership program, our closing and incredibly inspirational keynote will feature a Q&A with Bozoma Saint John, who has led marketing organizations at some of the biggest global brands, including Pepsi, Apple Music, Uber, Endeavor, and most recently, Netflix.
In February of this year, Bozoma Saint John released her memoir, The Urgent Life, which details her experience with grief—and her drive to thrive in the face of loss. Bozoma has been named Forbes’ #1 most influential CMO and she stands at the forefront of what it means to be an authentic leader today.
We’ll discuss how leaders can build personalized customer experiences, create brand loyalty by incorporating empathetic touchpoints, balance leading with IQ and EQ, and showing up as your most authentic self.
We can’t wait to feel the energy in the room, to connect and learn and grow from one another. Our venue is an ex-shipyard and we have some fun and surprising IRL experiences planned. Outside of the keynotes, we have three content tracks to choose from that will allow you to design your day. You can focus on product solutions, hands-on demos, or delve into emerging trends and thought leadership. We promise there’ll be plenty of food for thought, and advice and insights that you can immediately turn into action.
